Samsung x Billboard NXT
Music Campaign Marketing & Branding
(Description)
The challenge was to create artwork and marketing materials that not only reflected the innovative spirit of the campaign but also inspired a surge in participant submissions. Through a strategic blend of dynamic visuals and impactful design, the NXT campaign successfully attracted a broad audience, amplifying the contest's reach and fostering a vibrant community of music creators.
Client
Samsung // Billboard // Breakr
role
Art Director // Lead Designer